Rotorua heatsup Aussie campaign

first_imgSource = e-Travel Blackboard: N.J Rotorua is pitching for more Aussie tourists, launching a six figure online campaign to attract tourism from NSW.Teaming up, Destination Rotorua Tourism Marketing and Tourism New Zealand have organised pop ups to appear when Aussies use search engines to research specific keywords as well as organised banner ads on key Sydney media sites.”Research shows that 70 per cent of all travel and holiday internet searches are carried out on search engines like Google,” Rotorua Tourism Committee chairman Tony Marks said. “Our keywords trigger pop up adverts for people using these search engines to look for information on New Zealand holiday activities, skiing and adventure breaks.”Combined with the banner advertisements on high profile websites, Australians cannot miss Rotorua online over the duration of the campaign.””Running until the September this year, Rotorua tourism has also organised exclusive deals to support the campaign including tour packages for five interest groups from honeymooners, explorers, adventurers and luxury.last_img

Leave a Reply

Your email address will not be published. Required fields are marked *